WisconsInnovation

What better way to spread holiday cheer to those that need it most than downloading Google Chrome! Not what you expected? Well, Google Chrome has a new promotion that for every tab opened in Google Chrome between December 15th and 19th, they will donate to the charity of your choice (out of a given 5 options). This is a great opportunity for people to give without having to leave their couches and computers, but it's also an incredible marketing ploy for Google Chrome! This is something that other websites could take note of in order to increase webpage views, however, most don't have the extraordinary power that Google possesses. All in all, it's pretty impressive, so I hope some of you out there will try it out!

Many of you may have seen the Toyota commercial where a mother talks about how she is more confident with her son's safety playing football due to Toyota technology regarding head injuries. If you haven't, you can watch it here. This commercial is part of a new Toyota campaign called "Ideas For Good". There are 3 steps to becoming part of Ideas For Good. A contributor first picks from five different Toyota technologies. They then think of a creative way to improve our lives using that technology, unrelated to cars. The last step involves the users sharing their big ideas online to make the world a better place. I thought this sounded similar to something we might learn in class and it turns out the challenge is a collaboration between InnoCentive and Toyota. There is one winner for each of the five technologies, and they get to pick from a new 2011 Prius, Venza, or Highlander Hybrid. It's amazing to me that one of the world's most successful car companies is asking the general public to contribute in order to change the way we think about car technology. What do you think? Is Toyota Ideas for Good a step forward for the car industry?

I found this article very interesting and thought it was relevant to post it on the blog. RockMelt is the newest Internet browser (Safari, Firefox, IE, Google Chrome) and it offers some really innovative features. Instead of having the go to a social networking site like Facebook or Twitter, RockMelt has sidebars with these applications already built in. While you surf the Web at your leisure, you can simultaneously access all features of Facebook (chat, posts, photos, etc.) and Twitter. You can also subscribe to other websites like CNN or NYTimes. Whenever a new article is written, you receive a notification. RockMelt brings the media to you rather than you having to go out and search for it. I encourage everyone to check it out. Currently it is invite only, but send me (Evan Diamond) a Facebook message and I can send invitations. Thanks!

On October 27, 2008, a new video game called LittleBigPlanet was released on the Playstation 3 vidieo game console. Developed by an innovative group of developers at Media Molecule studios, this game took an entirely new approach to gaming by giving the players full control over their gaming experience. Players were given all of the tools that the developers at Media Molecule used to build the game so that they were able to create their own levels. In this manner, players were able to cater their gaming experience to their own tastes. Furthermore, by being able to share your creations with other players around the world, LittleBigPlanet created a sense of community that is unrivaled by any other video game--this community has already built over 3 MILLION LEVELS, and remember that this was purely for their own satisfaction and pleasure.

Textsfromlastnight.com is a wonderful reminder that user innovation can take place even when the contributors are operating at less then optimal mental capacity. Users send in their entertaining text messages to the sites editors, who then decide whether or not the text is worthy of publication on their site. The funny thing is, these texts are likely remembered far more clearly by the readers of the site than the people who originally sent them. The site has recently expanded into the t-shirt business, selling t-shirts bearing the text from last night that you wish. They have also put out a book showcasing the most profound texts. It looks like all the dumb things you say while under the influence do have value after all!

I remember we talked a little about digg.com in class. I recently stumbled across reddit.com and found it similar to digg. Users submit links that they find interesting and people upvote or downvote it depending on if they like it or not. The links with the most votes get moved to the top. Everyone can check it out at reddit.com

I came across a business news article that mentioned this site and decided to check it out. Blank-label.com is a co-creation site that lets users design their own dress shirts (at the moment, only men's shirts are offered, though). First, you pick the fabric of your shirt, and then the style of the cuffs, collar, placket, pocket and shoulders. Next, you can individualize buttons, create a monogram, and design a label. Finally, you get to individualize sleeve length, collar size and fit preference. Shirts start at $55 and add-ons cost and additional $2-$12.

Overall, the site is well-designed and the whole creation process is really easy and user-friendly. I think a great next step for the company would be to introduce a women's shirt as this is an idea that I could see appealing to a lot of women.

In my opinion, cooking is a form of innovation. I happened to stumble upon this concept of "incubator kitchens" while researching for a paper and it really reminded me of Sector 67. Incubator kitchens are kind of like the food version of a tech shop, where people pay for use of a commercial kitchen to produce things and innovate. Incubator kitchens help entrepreneurs to start up small food businesses by providing "on-demand" use of a commercial kitchen with kitchen equipment at an affordable cost. The incubators can also provide marketing and technical assistance to get products and businesses up and running. Madison doesn't currently have an incubator kitchen, but there are plans underway to develop one here.
I'm glad that there are toolkits available for ordinary people who might not have the resources in their kitchens or in their pockets to create wonderful (and edible) works of art.

Here's the link to the article

Imagine how many trees are cut down and sold to be decorated in living rooms across America every Christmas season. I recently saw a story on the news where companies across America are making it possible to buy a potted Christmas tree that can be picked up and replanted after the holiday. I can't think of anything better than helping the environment and not having dead pine needles all over the living room. Check out the short video on this "growing" trend.

No the picture to the left is not a sports car pumping gas, it's actually the new Tesla Roadster 2.5 hooked up to an outlet. The Roadster is a high performance fully electric car being rolled out in the near future. The car gets over 200 miles in a single charge, and can go from 0-60 mph in 3.7 seconds!