Showing posts with label software. Show all posts
Showing posts with label software. Show all posts

Backed by Netscape, the new social media-based browser "RockMelt" was launched today. The browser, developed conjointly by innovators Tim Howes and Eric Vishria (in complete secrecy), has been dubbed a "social browser" and holds the intention of "build[ing] your online connections into your Web browsing experience." As social media and the social nature of the Internet has crescendoed, Howes and Vishria noted that many users spend the vast majority of their online time interacting with sites like Facebook and Twitter. Consequentially, the browser seeks to integrate user profiles into the browsing experience.

A major concern with the browser is privacy - in order to use the browser, one must log in with his or her Facebook or Twitter account access information and give RockMelt permission to access listed information (including newsfeed, chat, friend list, profile information, photos, and more). Although the creators claim privacy is of utmost importance and that "they do not store personal information about users or track what they do online," I foresee a lot of potential users initially being turned off (even though the software is free). What do you think?

http://hbswk.hbs.edu/item/4834.html

I came across this article and thought that it would be extremely helpful for those people who are writing their Case Report about the Linux case. It's very relevant to our course material for this week.
Basically, the article highlights the benefits of both Microsoft and Linux-type software. The authors conclude that it is unlikely that one of the systems will force the other one out. However, they explore the different situations that could arise that could potentially make this happen.
Parts of the article get a little detailed and hard to follow, but for the most part it is very informative. The most interesting part to me was the section that discusses how Microsoft could benefit from piracy when that piracy is from people who would not buy Microsoft to begin with. This is because Microsoft is not losing sales to them, yet they are still increasing the value of the system and moving users away from Linux.
Anyway, hope you enjoy because I did!


 

Est. 2008 | Aric Rindfleisch | Wisconsin School of Business | Banner Image by Bruce Fritz